“Obtain useful, thought-provoking tips on how a company can select, build, and maintain strategic alliances.”

Building alliances is a new way of thinking about competition. Obtain useful, thought-provoking tips on how a company can select, build, and maintain strategic alliances.

See this video and let Soulaima Gourani explain this for you:

The world constantly changes. Therefore, rethinking how we build and manage channels is necessary. Building new markets, developing new products, and marketing effectively are expensive. Many companies can take advantage of partnerships and alliances to strengthen the value chain. Alliances can serve as a shortcut to optimize learning, development, production, quality, marketing, and sales. Her talk is bases on more that 10 years of working in global sales. Lots of exciting cases to learn from.

Read more about How to Visualize innovations at Soulaima Gouranis Blog.


Please contact Soulaima Gourani at if you wish to book a specific lecture or a combination of topics tailored to your needs. You can also use the contact form on the right side of this page to send an inquiry to Soulaima.



“Even though you said that you don’t need praise, I quite simply have to praise you for a fantastic presentation. It has been a long time since I have attended a meeting/lecture that was this entertaining and educational at the same time. Thank you very much for a superb day.”
Maria Schmahr
Communications officer – Amagerbanken

“Great, unpretentious, and highly relevant message delivered with great enthusiasm and good supporting examples. Soulaima is a very motivated and dedicated speaker. Some of the audience might think that her style is provocative, but I think that’s on purpose. However, some people might find that hard to cope with.”
Marianne Aslund
Marketing Manager – Breadth, Microsoft

“Interesting and personal content, lively performance—and well targeted to the audience.”
Stine Munch-Nielsen
The Danish Architects’ Association

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