Service Strategy


 

We develop the right service strategy based on your desired short- and long-term results. Service is at the core of the combined emotional experience that customers and partners have when interacting with you. We measure your emotional quotient and come up with the optimal service strategy.

The management team and all customer-facing functions need to be involved in working with the new service strategy. The responsibilities and roles of all employees will be explained to make everybody in the organization aware of their roles in the daily interaction with customers and partners. The company is introduced to the trends for 2012–2020 based on recognized methods and innovative thinking, together with concepts such as the 70/30 rule, 12 meters, and the 7 people rule. This service can be complemented with Mystery Service Shopping.

The service strategy includes design, analysis, and implementation of the following:

  • Loyalty strategy
  • Anniversary strategy
  • 3 x thank you strategy
  • Measurement of emotional quotient
  • Life cycle marketing
  • Relationship strategy
  • Strategy for handling critical customers.

Contact Soulaima Gourani for a preliminary talk about a future partnership.
 

Testimonial

“We were very pleased with your input, which we found very useful and constructive. We learned a lot.”

Maria Schmahr

    Communications Consultant, Alm Brand (insurance company)